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Electra
$649.99
The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple, fun and the perfect recreational bike. Our patented Flat Foot Technology® frame provides an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want, setting the standard in comfort and control.
It's right for you if...
You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from.
The tech you get
Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts, and platform pedals round out the ride.
The final word
The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.
Why you'll love it
- Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
- Linear-pull brakes help control your roll with easy-stopping.
- Enjoy the ride on our cushy, ergonomic, and shock absorbent elastomer saddle.
- Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$749.99
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S.
- The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements.
- Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
- Linear-pull brakes help control your roll with easy-stopping.
- Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle.
- Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$4,949.99
The Townie Path Go! 10D EQ features our patented Flat Foot Technology and Bosch Performance Line motor for optimal comfort and control.
- Easily monitor detailed rider data in one place with the Bosch SmartphoneHub controller.
- Fully integrated battery on a step-over frame.
- Equipped with front and rear lights, color-matched fenders, ABUS frame lock and rear MIK compatible rack.
- Customize your ride by adding an Electra Ringer Bell or basket to carry your stuff.
$79.99
A frame bag fit for a Ponto Go!
- Water resistant for all-weather use
- Made with EVA foam lining and 100% recycled polyester shell fabric (PFAS free)
- Reflective logo for added visibility
- No tools required for installation
$549.99
The Electra Cruiser 7D has everything you're looking for in a classic beach cruiser, and a little bit more. Infused with Electra's legendary style and patented Flat Foot Technology, the 7D offers a solid range of gears to handle any hills you may encounter on your way to the beach, your friend's house or around the neighborhood.
It's right for you if...
You value a high-quality, easy riding beach cruiser with an upright riding position and plenty of gears to get you to your destination comfortably and in style. The Cruiser 7D is built to withstand years of use. Choose from a variety of fun, fresh colors and get ready to turn some heads.
The tech you get
Patented Flat Foot Technology provides optimal comfort and control. The Shimano Tourney 7-speed with MEGARANGE gearing and Shimano Revo twist shifter allow for smooth and easy shifting. A sturdy cantilevered frame, alloy rims and stainless-steel spokes will keep you riding in style for years to come.
The final word
For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen.
Why you'll love it
- The Electra Cruiser 7D embodies the simplicity of the beach cruiser with enough additional gears to tackle some hills.
- Features our patented Flat Foot Technology for amazing comfort and control.
- Cruise comfortably on the boardwalk or bike path with 26" RetroRunner tires.
- Add a bell, basket, fenders or a surf rack to make the most of those long summer days.
$25.93 - $79.99
$49.99 - $114.99
Up to 77% Off
Electra has always brought you the styles and functional designs you love in the world of cruisers. Now, with their Solid Color Helmet, they keep you looking stylish while keeping your dome safe. This understated, savvy lid offers a variety of sweet color choices to meet your style needs.
- Durable ABS hardshell and EPS foam liner max comfort and protection
- Fit retention system with reflective bubble decal
- Solid color to match any bike. Well, at least your favorite bike.
- Secure magnetic Fidlock buckle
- Heat sealed and washable padding liner for added comfort
- Reflective straps
- CPSC Adult Certified
Size:
- Small: 48-54cm
- Medium: 55-58cm
- Large: 59-61cm
$54.99
Protect your ride with Electra's weather-resistant bicycle cover. One size fits most.
• Outdoor-rated 150D polyester w/double polyurethane coating protects your two-wheel investment
• Extra-long design fits most Electra models, as well as other models up to 75" (191cm) in length
• Hook-and-loop straps keep cover in place
• Reinforced lock hole
• 191cm long x 79cm wide x 109mm tall
$54.99
Electra's Ergo Saddle gives you the support and comfort you need to cruise all day. Its plush padding is paired with a soft Lycra insert and shock-absorbing elastomers to smooth out even the roughest roads.
$32.99
Made of sturdy steel, Electra's Cruiser Ape Hanger Handlebar adds sweet style to any bicycle. The backsweep puts you in a comfortable position on your saddle, and the high rise gives your cruiser bike a touch of classic cool that will get you noticed as you roll down the street.
$2,399.99
Go to the market. Go to the beach. Go get coffee. The Townie Go! 5i is an easy-to-use, fun-to-ride, pedal-assist e-bike with surprising power that'll make you want to go forever. With the Bosch Active Line System and Electra's Flat Foot Technology, climb hills and shorten distances with ease. It's impossible not to smile while riding a Townie Go!
It's right for you if...
Whether you ride every day or are just looking to get out and ride more, the Townie Go! 5i is up your alley. This new and improved version of one of our best-selling e-bikes helps you enhance your lifestyle and remove boundaries. Go farther, go faster and go funner.
The tech you get
Powered by the Bosch Active Plus System with a 250W mid-frame motor and 4 mode levels of support - Eco, Tour, Sport and Turbo - no hill or distance will stand in your way. The new Shimano Nexus Inter-5E hub is designed for e-bike motors, making it easier to control your output and battery life.
The final word
The Townie Go! 5i offers the best smileage in its class and features our patented Flat Foot Technology, which provides absolute comfort and control. Studies show that e-bike riders ride three times more often and three times longer than traditional bike riders. So what are you waiting for? Get out and Go!
Why you'll love it
- This ride is streamlined and ready for customizations. Add a rack, basket or bell to make it your own.
- The PowerPack 400 battery and 4 AMP charger charges quickly to keep you going.
- Changing gears is intuitive and easy, even while pedaling uphill, so you can focus on the fun.
- The 26" puncture-resistant Schwalbe balloon tires are comfy and smooth.
- Color-matched fenders keep you clean while front and rear LED lighting keep you safe.
- A rear rack helps carry everything you need with ease and style.
$57.99
Add more utility to your Electra Townie with the Townie Alloy Rack. This aluminum rear rack features a sturdy design that attaches quickly and easily so you can bring along nearly anything your heart desires. The platform acts as a short fender, too.
$499.99
This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It's lightweight. It's durable. It's comfortable and designed to handle the rigors of the streets.
It's right for you if...
You've got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won't break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish.
The tech you get
Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels.
The final word
The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D.
Why you'll love it
- Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability.
- The foot-forward, upright riding position provide optimum speed, comfort and control.
- Choose from a variety of colors.
- Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee.
- Top it off with an Electra helmet and arrive fashionably safe.
$15.93 - $54.99
$54.99 - $69.99
Up to 77% Off
Add fenders to your bike to show mud and debris who's boss.
Functional. Fashionable. Fenders.
No one wants that wet stripe on their back. Accessorize your ride with some fenders and keep yourself dry while you're at it.
From subtle to chic, there's a pair for everyone.
Product details:
- Includes front and rear full-length fenders
- Designed for use on Cruiser Go! and Townie Go! 7D e-bike models
- Protects against pesky mud and splashes
- Will not fit on other bike models
- Compatible with Electra light kit
- Mounting hardware included
- Mounting location: Front and Rear
- Attachment: Bolt-on
- Material: Aluminum
$21.99
Grab life by the handlebars.
If you've got something good, hold onto it.
Update or customize your Cruiser with a variety of custom steel handlebars. For style, comfort or both.
- Chrome plate
- 690 mm wide x 150 mm rise
- 25.4 mm (1?) clamp diameter
- Material: Alloy
- Weight: 805g
$27.99
Made of sturdy steel, Electra's Cruiser Mini Ape Hanger Handlebar adds sweet style to any bicycle. Its backsweep and width puts your hands in a comfortable and stable position as you ride, and the 250mm rise gives your cruiser extra attitude as you're rolling down the road.
$12.99
Share the Electra love.
Be a part of the Electra pack. Sticker pack, that is.
Slap 'em on your desk. Stick 'em all on your notebooks. Show off your bumper.
Put the Electra mark anywhere… or add these to your sticker collection.
Product details:
- Set of 15 vinyl stickers
- Authentic Electra designs
$79.99
Carry your cargo in style
Bungee in your blanket, wine, cheese, you know the drill. We're still working on how to package the perfect sunset.
Easy on, easy off with MIK compatibility, this basket is ready perfect morning, day or evening adventures.
Product details:
- Compatible with MIK racks
- MIK system allows you to attach, detach and lock accessories on your bike
- MIK Carrier Plate can be purchased separately for bikes without an MIK-compatible rack
- Steel frame
- Soft grip fold-down handle
- Cargo net included
- Recommended for rear rack use only
- Carries up to 9kg (20lbs.)
$43.99
Genuine replacement parts
Original replacement crankset for your Electra.
Product details:
- Compatible with square taper bottom brackets
- Mounting hardware not included
$649.99
The Electra Townie 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple, fun and the perfect recreational bike. Our patented Flat Foot Technology frame provides an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want, setting the standard in comfort and control.
IT'S RIGHT FOR YOU IF…
You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology, you'll experience the comfort and control of our unique frame geometry in great colors to choose from.
THE TECH YOU GET
Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride.
THE FINAL WORD
The Townie 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.
WHY YOU'LL LOVE IT
- Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
- Linear-pull brakes help control your roll with easy-stopping.
- Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle.
- Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$17.99
The perfect way to say 'Hello.'
Or 'hey there,' 'coming through,' and 'sup.' We've made ringing an art form. Choose from our unique graphics and bold colors.
Let people know you’re coming through—and do it in style.
- Cheerful 'ding-dong' doorbell style ring
- Fits standard bicycle handlebar
- Includes attachment hardware
- 22.2mm clamp diameter
- Mounting Location: Handlebar
- Clamp: 22.2mm
- Material: Steel
- Weight: 130g
$399.99 - $499.99
$499.99
20% Off
This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable and designed to handle the rigors of the streets.
It's right for you if...
You’ve got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won’t break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish.
The tech you get
Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels.
The final word
The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D.
Why you'll love it
- Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability.
- The foot-forward, upright riding position provide optimum speed, comfort and control.
- Choose from a variety of colors.
- Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee.
- Top it off with an Electra helmet and arrive fashionably safe.
$629.99
This modern day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable. The wide range gearing is perfect for everything from the bike path to beer runs. The 7D comes equipped with an alloy frame, 7-speed drivetrain and fenders for all-weather riding.
- Lightweight 6061-T6 aluminum frame
- Shimano Acera 7-speed w/Megarange gearing
- Shimano Revo twist shifter
- Painted alloy fenders
- Sealed cartridge bottom bracket
- Alloy crankset w/44t alloy chainring and guard
- Alloy dual pivot caliper brakes
- Double-wall alloy rims
- 700 X 35C tires
$749.99
The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you plant your feet flat on the ground whenever you want. It comes equipped with lights and fenders making it the perfect run-around-town bike.
It's right for you if...
You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from.
The tech you get
Shimano Revo twist shifter transitions through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration and Bontrager 26" tires roll smooth for a cushy ride. Color matched fenders keep you clean in all weather conditions while front and rear lights keep you safe.
The final word
The Townie® is the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style, and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.
Why you'll love it
- Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
- Linear-pull brakes help control your roll with easy-stopping.
- Enjoy the ride on our cushy, ergonomic, and shock absorbent elastomer saddle.
- Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$2,699.99
Ride around and find out.
Ponto Go! is a super fun and versatile throttle electric bike packed with upgraded safety features for riders 16+. A standard passenger package lets you bring a friend and your stuff along for the ride with a maximum carry capacity of 360lbs.
Super fun. Super versatile. The Ponto Go! is exactly what you need in your life. This throttle e-bike will get you, a friend and your stuff from point A to point B. Find some cool spots. Get into some good trouble. What could go wrong? Better question, what could go right?
$32.99
Where the rubber high fives the road.
Genuine Electra tires, for that genuine Electra feel. These are the tires your Electra was born with. Propelling you along the pavement, boardwalk or anywhere really.
Product details
- Semi-smooth tread cruiser tire
- Tube not included
- Tires are sold individually, not as a pair
$12.99
Genuine replacement parts.
Replacement seat posts for a variety of frame styles.
Original equipment replacement seat posts.
Durable aluminum construction
$28.99
Kickstands make it easy to park your bike anywhere while keeping it from getting damaged.
- Clamps to rear chainstay
- Hardware included
Specifications:
- Length: Adjustable
- Mount: Rear
- Attachment: Bracket
- Leg Quantity: Single
- Material: Aluminum
$14.99
The perfect way to say 'Hello'
Or 'hey there,' 'coming through' and 'sup.'
We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors.
Let people know you’re coming through. And do it in style.
- Easy-to-push lever creates a friendly ringing sound
- Includes attachment hardware
$89.99
$92.99
3% Off
Genuine replacement parts.
Get back on the road with a genuine replacement tire.
Where the rubber meets the road...literally.
- Fat Bike tire that excels on the pavement and in grabbing looks
- Save your knobby off-road tread when cruising around town
- 60 TPI
- Bead: Wire
- Type: Clincher
- Weight: 1177g
$9.93
$32.99
70% Off
Carry your cargo in style.
You have things. We have things to hold those things. Take your stuff everywhere...whether it's beach towels, books or beverages.
Electra has you and your stuff covered.
- Made of rattan (natural reed material)
- 26 x 19.5 x 29 cm (outside diameter)
- Handlebar mounted with leather, buckle straps
- Dimensions: 28cm (l) x 19cm (w) x 19cm (h)
- Attachment: Buckle strap
- Includes hardware: Yes
- Material: Rattan
- Weight: 191g
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