The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you plant your feet flat on the ground whenever you want. It comes equipped with lights and fenders making it the perfect run-around-town bike. It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter transitions through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration and Bontrager 26" tires roll smooth for a cushy ride. Color matched fenders keep you clean in all weather conditions while front and rear lights keep you safe. The final word The Townie® is the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style, and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic, and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Schwalbe Big Apple 24" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

The Townie Go! 7D is the e-bike for everyone. It combines comfort and control with the power and fun of an e-bike. Now featuring a fully integrated battery with 3 levels of support, 27.5" tires and Electra's patented Flat Foot Technology. Go faster, farther, and funner for less than you thought possible. - The Townie Go! 7D features our patented Flat Foot Technology for ultimate comfort and control while riding. - Reach a top-assisted speed of 20 mph with support from the rear hub motor. - Monitor your level of power support and battery charge easily with the improved LED controller. - Turn your e-bike into a me-bike with a basket, bell or helmet. The e-ssentials, of course. - This Go! e-bike combines quality, comfort and value with Electra's signature style.

Go to the market. Go to the beach. Go get coffee. The Townie Go! 5i is an easy-to-use, fun-to-ride, pedal-assist e-bike with surprising power that'll make you want to go forever. With the Bosch Active Line System and Electra's Flat Foot Technology, climb hills and shorten distances with ease. It's impossible not to smile while riding a Townie Go! It's right for you if... Whether you ride every day or are just looking to get out and ride more, the Townie Go! 5i is up your alley. This new and improved version of one of our best-selling e-bikes helps you enhance your lifestyle and remove boundaries. Go farther, go faster and go funner. The tech you get Powered by the Bosch Active Plus System with a 250W mid-frame motor and 4 mode levels of support - Eco, Tour, Sport and Turbo - no hill or distance will stand in your way. The new Shimano Nexus Inter-5E hub is designed for e-bike motors, making it easier to control your output and battery life. The final word The Townie Go! 5i offers the best smileage in its class and features our patented Flat Foot Technology, which provides absolute comfort and control. Studies show that e-bike riders ride three times more often and three times longer than traditional bike riders. So what are you waiting for? Get out and Go! Why you'll love it - This ride is streamlined and ready for customizations. Add a rack, basket or bell to make it your own. - The PowerPack 400 battery and 4 AMP charger charges quickly to keep you going. - Changing gears is intuitive and easy, even while pedaling uphill, so you can focus on the fun. - The 26" puncture-resistant Schwalbe balloon tires are comfy and smooth. - Color-matched fenders keep you clean while front and rear LED lighting keep you safe. - A rear rack helps carry everything you need with ease and style.

The Electra Cruiser 7D has everything you're looking for in a classic beach cruiser, and a little bit more. Infused with Electra's legendary style and patented Flat Foot Technology, the 7D offers a solid range of gears to handle any hills you may encounter on your way to the beach, your friend's house or around the neighborhood. It's right for you if... You value a high-quality, easy riding beach cruiser with an upright riding position and plenty of gears to get you to your destination comfortably and in style. The Cruiser 7D is built to withstand years of use. Choose from a variety of fun, fresh colors and get ready to turn some heads. The tech you get Patented Flat Foot Technology provides optimal comfort and control. The Shimano Tourney 7-speed with MEGARANGE gearing and Shimano Revo twist shifter allow for smooth and easy shifting. A sturdy cantilevered frame, alloy rims and stainless-steel spokes will keep you riding in style for years to come. The final word For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen. Why you'll love it - The Electra Cruiser 7D embodies the simplicity of the beach cruiser with enough additional gears to tackle some hills. - Features our patented Flat Foot Technology for amazing comfort and control. - Cruise comfortably on the boardwalk or bike path with 26" RetroRunner tires. - Add a bell, basket, fenders or a surf rack to make the most of those long summer days.

This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It's lightweight. It's durable. It's comfortable and designed to handle the rigors of the streets. It's right for you if... You've got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won't break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish. The tech you get Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels. The final word The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D. Why you'll love it - Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability. - The foot-forward, upright riding position provide optimum speed, comfort and control. - Choose from a variety of colors. - Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee. - Top it off with an Electra helmet and arrive fashionably safe.

Honka honka. How you say 'hello' in Electra Also translates to 'hey there,' 'coming through,' and 'sup.' Electra bugle horns are arguably the best way to let others know you're around. Product details - Arguably the most fun way to alert other riders or pedestrians of your presence - Classic bugle-style horn has a deep tone - Easily mounts to bicycle handlebars without tools - Classic steel horn with a large rubber bulb and a gloss painted surface - Plastic bracket with silicone strap fits a wide variety of handlebars

Electra has always brought you the styles and functional designs you love in the world of cruisers. Now, with their Solid Color Helmet, they keep you looking stylish while keeping your dome safe. This understated, savvy lid offers a variety of sweet color choices to meet your style needs. - Durable ABS hardshell and EPS foam liner max comfort and protection - Fit retention system with reflective bubble decal - Solid color to match any bike. Well, at least your favorite bike. - Secure magnetic Fidlock buckle - Heat sealed and washable padding liner for added comfort - Reflective straps - CPSC Adult Certified Size: - Small: 48-54cm - Medium: 55-58cm - Large: 59-61cm

Made of sturdy steel, Electra's Cruiser Ape Hanger Handlebar adds sweet style to any bicycle. The backsweep puts you in a comfortable position on your saddle, and the high rise gives your cruiser bike a touch of classic cool that will get you noticed as you roll down the street.

The Electra Cruiser Go! is an homage to an American classic, but with an e-bike twist. Comfort and control paired with modern style and technology create the ultimate cruising experience whether you're near or far from the beach. Pedal-assisted support and our patented Flat Foot Technology make this single-speed e-bike an elevated classic. - The Cruiser Go! features our patented Flat Foot Technology for ultimate comfort and control. - Comfortable cruising comes standard with Electra's patented Flat Foot Technology. - Rethink "cruising" with a top-assisted speed of 20 mph. - The easy-to-read LED controller monitors power support and battery charge. - This Go! e-bike is a modern twist on an American classic.

Super fun. Super versatile. The Ponto Go! is exactly what you need in your life. This throttle e-bike will get you, a friend and your stuff from point A to point B. Find some cool spots. Get into some good trouble. What could go wrong? Better question, what could go right? You're over ride share, tired of bumming rides or don't feel like driving. Bottom line, you're looking for a faster, easier and safer way to get around. Grab a helmet, grab a friend, and find out yourself. It features both thumb throttle up to 20mph as well as pedal-assisted support up to 26mph, making it a Class 3 e-bike. A 750W hub motor and 650Wh battery enable rides up to 60 miles. Tektro hydraulic disc brakes provide superior stopping power when traveling at faster speeds and with cargo. For an extra level of safety, a rear brake light and turn signals let other riders and cars know your next move. We thought of it all, from upgraded safety features and a passenger package that comes standard to custom accessories you can add to make it your own. Inspired by our SoCal roots, the Ponto Go! is the perfect combination of fun and functionality so you can ride around and find out. -Maximum throttle-assisted speed up to 20mph and pedal-assisted speed of 26mph. -Up to a 60-mile range on a single charge. -A bench-style saddle, passenger handle and foot pegs make this a ride for two. (ages 16+). -Maximum carrying capacity up to 360lbs. -See and be seen with front and rear brake lights and turn signals. -Stop confidently with hydraulic disc brakes.

Electra has always brought you the styles and functional designs you love in the world of cruisers. Now, with their Graphic Helmet, they keep you looking stylish while keeping your dome safe. This bold lid offers a broad variety of graphic choices so you can express yourself with gusto. - Durable ABS hardshell and EPS foam liner maximize comfort and protection - Fit retention system with reflective bubble decal - Secure magnetic Fidlock buckle - Heat sealed and washable padding liner for added comfort - Reflective straps - CPSC Adult Certified Size: - Small: 48-54cm - Medium: 55-58cm - Large: 59-61cm

The perfect way to say 'Hello.' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. - Easy-to-push lever creates a friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware - Mounting Location: Handlebar - Clamp: Universal - Material: 7075 Aluminum Alloy

If you're going to wear a helmet on your Electra, wear an Electra on your helmet. - Durable ABS hardshell for protection and EPS foam liner for security - Detachable visor for when you want sun protection, velcro for when you don't - Fit retention system provides secure and snug fit - Easy to use magnetic Fidlock buckle - Size SMALL fits circumference 48cm - 54cm and hat sizes 6 1/2 - 6 3/4 - Size MEDIUM fits circumference 55cm - 58cm and hat sizes 6 7/8 - 7 1/4 - Size LARGE fits circumference 59cm - 61cm and hat sizes 7 3/8 - 7 5/8 - Small size generally fits children while medium and large sizes fit adults

Electra's Ergo Saddle gives you the support and comfort you need to cruise all day. Its plush padding is paired with a soft Lycra insert and shock-absorbing elastomers to smooth out even the roughest roads.

Share the Electra love. Be a part of the Electra pack. Sticker pack, that is. Slap 'em on your desk. Stick 'em all on your notebooks. Show off your bumper. Put the Electra mark anywhere… or add these to your sticker collection. Product details: - Set of 15 vinyl stickers - Authentic Electra designs

Bring your best friend. Dog. Cat. Bunny. Iguana. Whatever. Don't leave home without them! Now your BFF can tag along on every ride to the farmers market, dog beach, or local pub. Bring your four-legged friend along for your two-wheeled ride. - Allows pets to enjoy the ride while protecting them from jumping out - Made of durable, non-toxic plastic - Wire dome made of steel and cushion for comfort - 33 lbs. capacity - Complete with an MIK system - For bikes without an MIK-compatible rack, the MIK Carrier Plate can be purchased separately - Compatible with select Electra bike models - Dimensions: 43 x 33 x 22cm - MIK Carrier Plate pictured sold-separately

Lights, camera, Electra. Light up your life and your bike. Increase safety while riding by strapping these lights to your bike. Brighten up your bike and guide your ride. - Easily attached and removed with rubber strap - Low power indication - Waterproof design - USB chargeable - Weight: 20g

This modern day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable. The wide range gearing is perfect for everything from the bike path to beer runs. The 7D comes equipped with an alloy frame, 7-speed drivetrain and fenders for all-weather riding. - Lightweight 6061-T6 aluminum frame - Shimano Acera 7-speed w/Megarange gearing - Shimano Revo twist shifter - Painted alloy fenders - Sealed cartridge bottom bracket - Alloy crankset w/44t alloy chainring and guard - Alloy dual pivot caliper brakes - Double-wall alloy rims - 700 X 35C tires

The perfect way to say 'Hello.' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through—and do it in style. - Easy-to-push lever creates a friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware - Mounting Location: Handlebar - Clamp: Universal - Material: 7075 Aluminum Alloy

The perfect way to say 'Hello' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through. And do it in style. - Easy-to-push lever creates a friendly ringing sound - Includes attachment hardware

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

Forget heavy cruiser tandems. We made our own with lightweight aluminum frames and chromoly forks. A clean fusion of Electra’s men’s and ladies’ patented Flat Foot Technology cruiser geometry into one seamless bicycle built-for-two. Crafted with modern components including smooth-braking front and rear roller brakes.

The magic behind your city is at your fingertips. Get a grip…or two! Because grips are a main point of contact between you and your bike, comfort is key. As part of our Faux Leather collection, these grips bring a sleek, city look to any ride. Product details: - Ergo faux leather wrapped - Electra logo on lock on open ends - Matching saddle, tool bag, and carry handle available

Add more utility to your Electra Townie with the Townie Alloy Rack. This aluminum rear rack features a sturdy design that attaches quickly and easily so you can bring along nearly anything your heart desires. The platform acts as a short fender, too.

You’ve got places to go. The 7i is the reliable super commuter that will get you there. Explore the city's ups and downs with a 7-speed internal gear hub, fenders, rear rack and lightweight but sturdy alloy frame. - Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability. - The foot-forward, upright riding position provide optimum speed, comfort and control. - Choose from a variety of colors. - Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee. - Top it off with an Electra Commute helmet with MIPS and arrive fashionably safe.

Lights, camera, Electra. Light up your life and your bike. Increase safety while riding by strapping these lights to your bike. Brighten up your bike and guide your ride. - Easily attached and removed with rubber strap - Low power indication - Waterproof design - USB chargeable - Weight: 20g

The best thing to happen to handlebars since grips. - Easy to push lever creates friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware

It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride. The final word The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

Go to the market. Go to the beach. Go get coffee. The Townie Go! 5i is an easy-to-use, fun-to-ride, pedal-assist e-bike with surprising power that'll make you want to go forever. With the Bosch Active Line System and Electra's Flat Foot Technology, climb hills and shorten distances with ease. It's impossible not to smile while riding a Townie Go! It's right for you if... Whether you ride every day or are just looking to get out and ride more, the Townie Go! 5i is up your alley. This new and improved version of one of our best-selling e-bikes helps you enhance your lifestyle and remove boundaries. Go farther, go faster and go funner. The tech you get Powered by the Bosch Active Plus System with a 250W mid-frame motor and 4 mode levels of support - Eco, Tour, Sport and Turbo - no hill or distance will stand in your way. The new Shimano Nexus Inter-5E hub is designed for e-bike motors, making it easier to control your output and battery life. The final word The Townie Go! 5i offers the best smileage in its class and features our patented Flat Foot Technology, which provides absolute comfort and control. Studies show that e-bike riders ride three times more often and three times longer than traditional bike riders. So what are you waiting for? Get out and Go! Why you'll love it - This ride is streamlined and ready for customizations. Add a rack, basket or bell to make it your own. - The PowerPack 400 battery and 4 AMP charger charges quickly to keep you going. - Changing gears is intuitive and easy, even while pedaling uphill, so you can focus on the fun. - The 26" puncture-resistant Schwalbe balloon tires are comfy and smooth. - Color-matched fenders keep you clean while front and rear LED lighting keep you safe. - A rear rack helps carry everything you need with ease and style.